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The BMW Range
3 Series
E90, E91, E92, E93
CKD E90 differences
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<blockquote data-quote="KL2DC" data-source="post: 159873" data-attributes="member: 3452"><p>Great points raised by Schwepps. Basically, bottom line, its cheaper and easier to standardize options/packaging. Also don't forget these are CKD. It's a business proposition so I wouldn't go so far to say that they are taking advantage of the customers. Prevailing and past market preferences determines product mix/content and unfortunately for key enthusiasts, the malaysian luxury car market remain conservative generally leaning on the luxury side. I think AB's e90 packaging reflects this. Don't forget they only have 1 6cyl offering for the e90. I can imagine if AB introduced the 325i as a focused sports model, some new owners who buy expecting luxury would complain of hrad suspension and seats and manual transmission. So it really goes back to lobbying AB to slot in a sports pack option or a dedicated sports model to go above the e90 'luxury' spec. They've done this with the e60 so why not the e90...</p></blockquote><p></p>
[QUOTE="KL2DC, post: 159873, member: 3452"] Great points raised by Schwepps. Basically, bottom line, its cheaper and easier to standardize options/packaging. Also don't forget these are CKD. It's a business proposition so I wouldn't go so far to say that they are taking advantage of the customers. Prevailing and past market preferences determines product mix/content and unfortunately for key enthusiasts, the malaysian luxury car market remain conservative generally leaning on the luxury side. I think AB's e90 packaging reflects this. Don't forget they only have 1 6cyl offering for the e90. I can imagine if AB introduced the 325i as a focused sports model, some new owners who buy expecting luxury would complain of hrad suspension and seats and manual transmission. So it really goes back to lobbying AB to slot in a sports pack option or a dedicated sports model to go above the e90 'luxury' spec. They've done this with the e60 so why not the e90... [/QUOTE]
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CKD E90 differences
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